
Our Story
Allison McNamara, Founder
MARA is an award-winning line of algae-infused skincare and wellness products powered by our clinically-tested proprietary algae—sourced via wild collecting in France and Ireland. We put a modern take on classic skincare, and believe you can Sea the Glow® in three steps or less.
Hi! I'm Allison McNamara, and welcome to the world of MARA. My journey here began on a trip abroad, on the Sea of Marmara where I realized the power in the last four letters of my last name. McNamara translates from Gaelic into "son of the hound of the sea" with mara meaning "sea." And so, this beautiful dream took shape–an algae-infused line of luxe, efficacious skincare, inspired by the sea.
MARA centers around our proprietary algae blend, wild collected by hand in Ireland and France to maintain the integrity of our algae colonies. We spent two years developing this clinically-proven mix of brown algae and plankton that visibly smooths wrinkles, improves look of elasticity and firmness, and hydrates skin while delivering antioxidants, key vitamins and amino acids for radiant, youthful skin. We bottle this living fountain of youth up for you in every bottle, and add different algae extracts and marine superfoods to supercharge our formulas.
It was 2016 when I began formulating Universal Face Oil, and the trend at the time for skincare was more is more. But I've always held on to the idea that less is more when it comes to just about everything in life, and especially when it comes to great skin. I launched MARA with one hero product, Universal Face Oil, which is still my go-to for bouncy glowing skin almost ten years after receiving my first lab sample. MARA is your chic arsenal of tried-and-true classics. A modern take on the classic, key pillars of skincare.
We believe in a simplified skincare routine containing three easy steps: Cleanse, Treat, Hydrate. MARA makes products you invest and re-invest in for years to come because you know they work, they're multi-functional, and they look super stylish in your bathroom. We've thoughtfully grown our range to include all the key treatments you might need, based on your skin type. My personal favorites are our Algae Retinol Face Oil in the evening, Sea Vitamin C Serum, and as of late, Clear Skin Mineral Milk thats given me the most even, exfoliated skin ever. We recently launched Pearl Peptide Glaze, which I've been reaching for non-stop in the morning to give me a gorgeous glow.
I'm so honored you're here taking the time to learn more about the brand so many people have poured their hearts into – we're excited to give you your best skin ever.
I created MARA to simplify and elevate your routine, all while delivering your dream skin. I can't wait for you to Sea the Glow.
Love, Allison
About MARA:
MARA is an award-winning line of algae-infused skincare founded in 2018 by beauty editor Allison McNamara that is available at SEPHORA.
Get ready to Sea the Glow®