Allison McNamara


I’m Allison McNamara, the Founder of MARA and I’m so excited you’re checking out my clean line of algae-infused skincare. As a journalist and digital influencer, I was always on the hunt for clean, active and efficacious skincare products that were sustainably-made and ethically-sourced, so I made my own.

We spent two years developing our proprietary algae blend that is used throughout the line and loaded our formulas with superfood ingredients that will make your skin sing. I believe in simplified skincare.

Try MARA and get ready to #SeatheGlow.

MARA is all you need to get bouncy, glowing skin.

Growing up on the Pacific Ocean in Southern California, I have always been inspired by the sea. While on a trip to Istanbul, Turkey gazing at the Sea of Marmara it suddenly became clear to me that I needed to create MARA–a line of fast-acting, algae-infused face oils that harness the incredible nutrient powers of the sea. MARA means ‘sea’ in Gaelic–yes I’m Irish, no the red hair isn’t natural–and also happens to be the last four letters of my last name, McNamara, and so MARA was born.

The ocean is an amazing resource filled with life nutrients like plankton, algae, and seaweed that have been around for millions of years and offer miraculous skin and health benefits. After a years of extensive research, trial and testing (but never on animals, please!)  we finally settled on the right medley of sea and plant ingredients that delivered the results I was looking for. 

We sourced the ocean’s fountain of youth, creating our own signature algae blend comprised of alaria esculenta extracts–also called Irish Wakame–and microalgae extracts sourced off the coasts of Ireland, the British channel, and Brittany, France. Our proprietary algae blend used throughout the line is high in omegas 3, 6, and 9 to fight free radicals and smooths the appearance of the skin’s texture making it look and feel baby soft. 

While deep in research, I was blown away when I discovered the incredible hydrating powers of moringa oil. I knew instantly I wanted to build it in as a key ingredient because it offers exceptional skin benefits and is much lighter and faster absorbing than the oils more commonly used in quality skincare products. Moringa, called the Miracle Tree, is quite literally that–it has an insane nutrient profile loaded with 46 antioxidants and has 7x the vitamin C of oranges!, 4x the vitamin A of carrots!, 3x the potassium of bananas! and 2x the protein of yogurt! (and none of calories hah) making it a perfect base for our line.

I want a lot out of my skincare products, but I also believe that skincare should be simple, effective, and beautiful, which is why I created our first product MARA Universal Face Oil which truly does it all. Try MARA and get ready to #SeatheGlow.

xx Allison