At MARA, Earth Day isn’t a moment—it’s our mindset. As a brand born from the ocean, everything we create is rooted in a deep respect for the ecosystems that inspire us. From the way we source our ingredients to how we package every bottle, our mission is simple: protect the planet while delivering high-performance, skin-loving formulas.
Here’s how we’re honoring Earth Day every day:
Wild-Collected Algae
Our hero ingredients begin in the ocean. We prioritize wild-collected algae, harvested responsibly to ensure marine ecosystems remain balanced and regenerative. This approach preserves biodiversity while allowing us to harness the most potent nutrients nature has to offer.
Partnering with SeaTrees
We’re proud partners of SeaTrees, supporting the restoration of vital coastal ecosystems. Through this partnership, we help reforest kelp forests—powerful blue carbon habitats that absorb CO₂, support marine life, and protect shorelines. Every step toward healthier oceans is a step toward a healthier planet.
1% for the Planet
As a member of 1% for the Planet, MARA commits 1% of annual sales to environmental nonprofits dedicated to protecting our oceans and restoring the planet. It’s a built-in giveback model—ensuring that every purchase contributes to meaningful, measurable environmental impact. We love hosting beach clean ups with LA Water Keeper to get our community involved.
Certified Plastic Neutral
We take responsibility for our plastic footprint by funding the removal of as much plastic from the environment as we use. Being certified plastic neutral means we’re actively contributing to cleaner oceans and communities.
Thoughtful Packaging, Inside and Out
Sustainability doesn’t stop at the formula—it extends to every detail:
- FSC-Certified Boxes ensure our paper packaging comes from responsibly managed forests
- Low VOC Inks reduce harmful emissions during printing
- Recyclable Glass Packaging offers a more circular, lower-impact alternative to plastic
Ocean-Safe Ingredients
We formulate with intention. Our ingredients are chosen not just for performance, but for their environmental impact. MARA products are made with ocean-safe ingredients that do not bioaccumulate, helping protect marine life and coral ecosystems.
Drought-Resistant Raw Materials
Water is one of our planet’s most precious resources. That’s why we prioritize drought-resistant botanicals and algae that require minimal freshwater to thrive—reducing strain on global water systems.
The Future Is Blue
Earth Day is a reminder that every choice matters. At MARA, we’re committed to continuous improvement—finding new ways to innovate, reduce our impact, and give back to the ecosystems that give us so much.
Because true beauty isn’t just what you put on your skin—it’s how you care for the world around you.
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